Summer ESSENTIALS
Effortless Everyday Makeup
Vitamin Babe Vitamin Enriched Eye Serum
Vitamin Babe SPF 45 Glow Primer
Vitamin Babe Vitamin C Moisturiser
Vitamin Babe Vitamin C Serum
Shop Category
Shop All
Serious on the Inside, Playful on the Outside
Formula First
We deeply care about bringing luxury ingredients to our products at accessible prices.
Make Beauty Fun
We believe plant based beauty should be fun & inclusive. It shouldn’t be clinical or beige.
No Nasties
Only the good stuff — clean, conscious, and cruelty-free care your skin truly needs.
From The Crop Insiders
Your Reviews
Oui Cherie!!
OH WOW!!! This is amazing!!! Completely understand all the hype!!! Definitely now a staple in my make up routine!!
Lorna A
The GOAT 🤩
The best setting spray I have ever used - well pinched my daughters ! She’s 18 im 45 and we both love it ! Perfect glow all day 🙌
Lucy E.
Wow
Hands down this is the best powder. It keeps my oiliness and shine away as well as leaves a nice flawless base! Highly recommend
Leesha
Staple In Your Routine!!
The mist really did set & seal! My makeup did not budge all day, it lasted for over 12 hours without needing any top-ups.
Maddie
Obsessed!!
Best cleansing balm I have come across. Melts your make up off straight away! Only a small amount is needed for a full face of make up!
Jenny
Oui Cherie!!
OH WOW!!! This is amazing!!! Completely understand all the hype!!! Definitely now a staple in my make up routine!!
Lorna A
The GOAT 🤩
The best setting spray I have ever used - well pinched my daughters ! She’s 18 im 45 and we both love it ! Perfect glow all day 🙌
Lucy E.
Wow
Hands down this is the best powder. It keeps my oiliness and shine away as well as leaves a nice flawless base! Highly recommend
Leesha
Staple In Your Routine!!
The mist really did set & seal! My makeup did not budge all day, it lasted for over 12 hours without needing any top-ups.
Maddie
Obsessed!!
Best cleansing balm I have come across. Melts your make up off straight away! Only a small amount is needed for a full face of make up!
Jenny
Oui Cherie!!
OH WOW!!! This is amazing!!! Completely understand all the hype!!! Definitely now a staple in my make up routine!!
Lorna A
The GOAT 🤩
The best setting spray I have ever used - well pinched my daughters ! She’s 18 im 45 and we both love it ! Perfect glow all day 🙌
Lucy E.
Wow
Hands down this is the best powder. It keeps my oiliness and shine away as well as leaves a nice flawless base! Highly recommend
Leesha
Staple In Your Routine!!
The mist really did set & seal! My makeup did not budge all day, it lasted for over 12 hours without needing any top-ups.
Maddie
Obsessed!!
Best cleansing balm I have come across. Melts your make up off straight away! Only a small amount is needed for a full face of make up!
Jenny
Oui Cherie!!
OH WOW!!! This is amazing!!! Completely understand all the hype!!! Definitely now a staple in my make up routine!!
Lorna A
The GOAT 🤩
The best setting spray I have ever used - well pinched my daughters ! She’s 18 im 45 and we both love it ! Perfect glow all day 🙌
Lucy E.
Wow
Hands down this is the best powder. It keeps my oiliness and shine away as well as leaves a nice flawless base! Highly recommend
Leesha
Staple In Your Routine!!
The mist really did set & seal! My makeup did not budge all day, it lasted for over 12 hours without needing any top-ups.
Maddie
Obsessed!!
Best cleansing balm I have come across. Melts your make up off straight away! Only a small amount is needed for a full face of make up!
Jenny
Oui Cherie!!
OH WOW!!! This is amazing!!! Completely understand all the hype!!! Definitely now a staple in my make up routine!!
Lorna A
The GOAT 🤩
The best setting spray I have ever used - well pinched my daughters ! She’s 18 im 45 and we both love it ! Perfect glow all day 🙌
Lucy E.
Wow
Hands down this is the best powder. It keeps my oiliness and shine away as well as leaves a nice flawless base! Highly recommend
Leesha
Staple In Your Routine!!
The mist really did set & seal! My makeup did not budge all day, it lasted for over 12 hours without needing any top-ups.
Maddie
Obsessed!!
Best cleansing balm I have come across. Melts your make up off straight away! Only a small amount is needed for a full face of make up!
Jenny